Books to Set a Unique Growth Strategy

Last Update on October 15, 2020
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Here are books to set a unique growth strategy.

Tipping Point by Malcolm Gladwell: It’s essential to understand how an explosive growth occurs so you can take the lesson to your business, and this book is one of the best for that. Learn how to identify the Connector, make your ideas stick, and set the right context.

Buy Tipping Point.

Attracting Perfect Customers by Stacey Hall and Jan Brogniez: Most businesses are afraid of losing their customers and compromise their pricing, products, and policies. This book reminds you that there’s a better way – which is finding and attracting perfect customers. 

Zero to One by Peter Thiel with Blake Masters: First-time entrepreneurs often think they build a great business by winning competitions. This book tells you the opposite is true: Escape competition to capture values. There are many other insights for your business growth. 

Everybody Writes by Ann Handley: Whatever business you’re in – be it restaurant, tech, or makeup artist – everything you offer is content. So why not master how to create great content? This book provides actionable tips and insights on the topic. 

Hooked by Nir Eyal with Ryan Hoover: This book is primarily for software-based startups but offers tons of insights into building a viral product that forms user habits. Examples include shortening each referral time, building emotional triggers, and simplifying user experience. 


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